As small business owners, we have all been there! Starting with one idea that sparks joy and using all our energy, resources, and platforms to make it a success. It is akin to shooting laser beams out of your fingers, except not as seamless as you might imagine! Given...
Word-of-mouth is now online and it’s permanent. In this digital age, from buying the right kind of water bottle on Amazon to choosing the best kind of Chinese food for dinner, reviews play a bigger role than we might give them credit for. By default, our fingers...